2 NEWS Working For You saw household ratings growth in every newscast during the recently completed February ratings period. 2 NEWS at 11PM saw some of the biggest growth during the month. The newscast finished with a 7.5 HH (household) rating, up 92% from November and up 88% from last February. This was the highest news average for 2 NEWS at 11PM since February 2005.
“The 2 NEWS team was committed to Working For You during the February ratings period,” said Joe Abouzeid, WDTN-TV President & General Manager. “Our dedicated team of journalists worked diligently to make sure we delivered informative, useful newscasts every morning, early evening and every night before you went to bed.”
Here’s a closer look at some of the highlights from the February ratings period.
- 2 NEWS Today at 6AM – 4.5 HH rating, up 45% from November 2013 and up 61% from February 2013
Highest rated 2 NEWS Today at 6AM since February 2010
- 2 NEWS at 6PM – 7.0 HH rating, up 5% from November 2013 and up 21% from February 2013
Highest rated 2 NEWS at 6PM since February 2010
- 2 NEWS at 11PM – 7.5 HH rating, up 92% from November 2013 and up 88% from February 2013
Highest rated 2 NEWS at 11PM since February 2005
Source: NSI Overnights Dayton, Ohio February 2013 / HH = household
“News viewers in the Dayton area expect more from their local television news teams,” said Denise Eck, 2 NEWS News Director. “From our hard working 2 NEWS Investigates team, to covering severe weather with a team of reporters and meteorologists, to our reporters asking the questions others are afraid to ask, we delivered. That’s what Working For You is all about.”